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Launched in London in 2019, Heist challenges the ordinary men’s hair styling conventions of ‘towel dry & apply gel’ by emphasising the power of a good hair dryer.

Known for creating the world’s first hair dryer designed for men, Heist features a highly tailored range of hair tools & men’s grooming products to encourage men everywhere to bid farewell to flat and lifeless hair and embrace a smooth barber-shop-quality coif every day.

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